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Representative for 10 manufacturer lines
Jason Lorang
Founder & President
Founder of Stellor Medical Sales, building manufacturer representation around dealer relationships, product education, and long-term market development.
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About Stellor Medical
Veteran-owned manufacturer representation built on discipline, relationships, and results.
Stellor Medical helps medical equipment manufacturers turn strong products into stronger markets — through disciplined field representation, established dealer relationships, and accountable territory execution.
Who We Are
Mission-focused representation for manufacturers and providers.
Stellor Medical Sales is a veteran-owned manufacturer representative organization working in the medical equipment and device channel. Manufacturers engage Stellor to carry their line into a defined territory — to introduce it to dealers and providers, keep it in front of the accounts that buy it, and develop the market for it over time.
That veteran-owned foundation shows up in how the company operates rather than as a slogan: prepared, responsive, accountable, and measured over the long term rather than the current quarter.
The work exists to help medical equipment and device manufacturers build real market presence — not distribution on paper, but dealers who know the product, providers who can get it, and clinicians who understand how to use it.
- 24 Core strategic states The footprint Stellor covers as the full-line representative.
- 10 Manufacturers represented Lines currently carried across mobility, respiratory, accessibility and supplies.
- 300+ Dealer relationships Established dealer and provider accounts across the territory.
Our Team
The people who represent Stellor in the field.
ABM Respiratory Care representative
Angelo Audia
President, HomeCare Provider Services
Strategic Partner of Stellor Medical
Rain8 & CardChamp representative
Tom Corey
President, Corey Medical
Strategic Partner of Stellor Medical
Rain8 & Liviliti Health Products representative
Jeff Booth
President, Elite Medical Sales
Strategic Partner of Stellor Medical
CardChamp representative
Patrick Moreta
Senior Field Representative
Representative for 5 manufacturer lines
Britnie Marlett
Regional Sales Manager – Pacific Northwest
How Stellor Works With Manufacturers
From fit review to sustained territory momentum.
A manufacturer representative is the manufacturer’s field presence in a territory it does not staff directly. Stellor carries the line, owns the relationships in the channel, and does the day-to-day work that turns a product listing into an account that orders. It is a commercial relationship, so it is worth being direct about how it starts and what happens after it does.
Fit and market review
We evaluate line fit, market opportunity, dealer opportunity and territory fit — your product line, channel strategy, pricing model and competitive position.
- Manufacturer representation
- Competitive positioning
Territory and dealer strategy
We identify priority markets, dealer opportunities, launch requirements and field objectives — providers, D.M.E. suppliers, distributors and facilities.
- Dealer and account development
- Market development and territory planning
Market introduction and execution
Manufacturer introduction, dealer visits, product education, demonstrations and market-development activity — presenting the product professionally and supporting the initial sales activity behind it.
- Field sales execution
- Product education and training
- Launch and rollout support
Growth and accountability
We maintain relationships, develop opportunities, report market intelligence and build sustained market momentum — qualified conversations and opportunity tracking rather than occasional visits.
- Field intelligence
- Dealer resource support
Coverage is line by line, not blanket. Stellor represents specific manufacturers in specific states, and the Territory page shows exactly which line is carried where rather than implying every manufacturer is available everywhere.
Jason Lorang
U.S. Army — 82nd Airborne Division
B.S. Engineering, Oakland University
Founded Stellor Medical, 2012
Founder
Built from a field-first mindset
Jason Lorang founded Stellor Medical in 2012 with the belief that manufacturer representation should be accountable, relationship-driven, and built in the field.
Before founding Stellor, Jason served in the U.S. Army’s 82nd Airborne Division — an experience that shaped the discipline, preparation, responsibility, and commitment to execution that remain part of how Stellor operates today.
Jason also earned a bachelor’s degree in engineering from Oakland University, bringing a technical foundation to an industry where understanding the product matters as much as understanding the market.
Since 2012, Stellor has grown around long-term dealer relationships, hands-on market development, product education, and the belief that a manufacturer’s representative should operate as an extension of the manufacturer’s own team.
What Manufacturers Can Expect
What the relationship looks like in practice.
Integrity
Your brand is presented the way you position it. Stellor does not discount your product to win a conversation or represent a competing line into the same account behind your back.
Accountability
Commitments made in the field are owned in the field. If an account was promised a follow-up, a quote or an in-service, you can expect it to have happened.
Discipline
Consistent territory activity rather than a burst around a launch. The same accounts are worked, tracked and revisited on a schedule.
Responsiveness
You can reach your representative directly, and so can the dealers carrying your product. Requests for literature, in-service scheduling or technical support are routed the same day where possible.
Partnership
Honest field feedback, including when a product is meeting price resistance or losing to a competitor. You should hear that from Stellor before you see it in the numbers.
Service
Decisions are weighed against the provider and the patient at the end of the channel, because a product that fails in the field costs the manufacturer the account.
Work with Stellor Medical.
Talk with us about manufacturer representation, dealer support, or territory coverage.